• Home
  • About Me
  • Blog
  • Books
    • The Power of Visual Storytelling
    • The Laws of Brand Storytelling
  • Speaking
  • Contact

How To Develop Branded Swag That Your Fans Will Love

Blog

If Cinnamon Toast Crunch has anything to do with it, the days of eating a delicious breakfast and your friends not knowing about it are over. Knowing that its fans shouldn’t have to choose between eating or posting on social media, the company has risen to the occasion with an exciting new creation – the

Read More

How Oscar Meyer is Cooking Up Customer Connections

Blog

Ask any company, and chances are they’ll tell you how much they love their customers. But are they willing to take that love to the next level and play matchmaker? Targeting discerning bacon enthusiasts that will not settle, both in love and bacon, Oscar Mayer has introduced Sizzl, the first-ever dating app exclusively for bacon

Read More

How Nescafé Is Re-Imagining Corporate Website Design

Blog

In an effort to deepen its relationships with younger consumers, Nescafé has made what could be considered a bold move. The company has ditched its corporate website in favor of Tumblr, a change that’s reportedly the first of its kind for a global brand. A visit to Nescafé’s new Tumblr highlights why the company made

Read More

5 Innovative Brands Display an Unexpected Approach to Content and Storytelling

Blog

In a time when brands are constantly upping the innovation ante, the element of surprise goes a long way in delighting customers. From hidden listings to debut novels and gaming experiences, learn how these five companies are differentiating themselves through clever content and storytelling initiatives. Connect with KFC’s Founder on LinkedIn KFC’s founder Colonel Harland

Read More

How 5 Top Companies Celebrated National Dog Day

Blog

If there was ever a moment to unleash an adorable dog photo, it’s National Dog Day. Held on August 26th, National Dog Day was founded in 2004 by Animal Advocate Colleen Paige to recognize rescue dogs and the positive role dogs play in people’s lives. Over ten years later, the occasion has become increasingly popular

Read More
1 … 18 19 20 … 43

The Power of Visual Storytelling

Get My Latest Blog Posts!

Follow me on Twitter

My Tweets

Recent Posts

  • Would Your Brand Pass the Coffee Test?
  • The Marketer’s Storybook: Founders, Futurists & Full Meals – 10 Stories Shaping Marketing This Week
  • The Marketer’s Storybook: From Mascots to Media Monopolies – 10 Stories Shaping Marketing This Week
  • The Marketer’s Storybook: Smell This Ad, Steal That Bar, Trust No Cookie
  • How to Scale Your Brand Story: Top Lessons from TubeFest on Video Strategy and Content Creation

Categories

  • Blog
  • Speaking Engagements

Tags

AI April Fools brand journalism brand storytelling cause marketing celebrity Community Management content marketing contest crisis communications customer experience Facebook Fashion Holiday Influencer Infographic Instagram I wrote a book! LinkedIn Live Event London Luxury marketing Milestone out of home Pinterest Real-Time Marketing SEO Snapchat Social Media speaking engagements sports marketing storytelling tech innovation the marketer's storybook This Week In Marketing TikTok Travel Tumblr Twitter UGC video Vine Visual Storytelling YouTube