Think you can sneak that bejeweled lipstick taser past the TSA? Think again. The TSA is nearing its one year anniversary of using Instagram to educate travelers on what not to pack by featuring photos of real items confiscated from airports across the country. The account was created in June of 2013 and features a
With the stunning rise in popularity of user-generated content, Amsterdam Airport Schiphol has turned to Instagram images to power a new interactive game called Destination Unknown. The game challenges fans to correctly identify some of the more than 300 flight destinations from Amsterdam and is highly addictive. Once the user begins the game, they’re prompted
Have you ever thought to yourself, “I wish someone would invent __________?” Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. From the campaign’s star power, to the unique use of
Snapchat generated headlines again this week by announcing the addition of Chat, a feature that allows users to text and video message in real-time.3 As Snapchat continues to grow and evolve, so does its user base of brands that are engaging with fans through the app. Here are five creative examples of how companies and
“What’s the best trick you can do?” “Do you wanna marry me?” “How big is your boot space?” “How and when can I afford this one day?” “Can you twerk?” These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. Positioned as an online “meet & greet” for