• Home
  • About Me
  • Blog
  • Books
    • The Power of Visual Storytelling
    • The Laws of Brand Storytelling
  • Speaking
  • Contact

Social Media: The Dreaded Plaque Talk Sparks Facebook Engagement

Blog

Editor’s Note: This post originally appeared in convinceandconvert.com. Have you had the plaque talk with your kids yet? Though not the type of content one expects to see in their Facebook newsfeed, this post from Crest is a great example of how to cultivate engagement around dynamic imagery. The child’s facial expression in the photo

Read More

Social Media Content Inspiration: Nike Snowboarding

Blog

Looking for social media content inspiration? Look no further than Nike Snowboarding’s ability to take fans behind the scenes. This image is both stunning and unique. Look closely at Nike Snowboarding’s Instagram channel and you’ll see that they curate an inspirational lifestyle story, both with amazing images of professional snowboarders and behind-the-scenes content from events.

Read More

Recipe: Asian Spiced Pork Tenderloin Tacos

Blog

Shredded pork tenderloin seasoned with Asian spices and cooked until tender in a slow cooker is the shining star of this recipe. Add the complementing ingredients of black beans, shredded carrots, sliced cucumbers, a dash of spicy salsa and wrap it all in a tortilla and you have a winner. Oh, and did I mention

Read More

Social Media Content Inspiration: Mercedes- Benz

Blog

Looking for social media content inspiration? Take a cue from Mercedes-Benz and consider the path less traveled. Clearly, Mercedes-Benz has no shortage of cool car photos, so what makes this special is that it’s both vintage and unexpected. We often see photos of pristine classic cars on show, so seeing this vehicle in action and

Read More

Social Media: The White House Commemorates the Presidential Inauguration on Facebook

Blog

Editor’s Note: This post originally appeared on convinceandconvert.com. Regardless of your political views, marketers can learn from how The White House’s social media team creatively leveraged content in real-time to engage their fan base of more than 1.6 million during the Presidential Inauguration. Given the impressive stats on the number of people who watch TV

Read More
1 … 44 45 46

The Power of Visual Storytelling

Get My Latest Blog Posts!

Follow me on Twitter

My Tweets

Recent Posts

  • The Marketer’s Storybook: Algorithms, Outrage, and the Owl
  • The Marketer’s Storybook: Oops Goes Viral, Creatives Cash In, and the Olympics Rewrites the Rules
  • The New Rules of Brand Storytelling That Inspire and Connect
  • The Marketer’s Storybook: Swifties, Scandals & Savage Chocolate: When Brands Say “Yes” (or Backpedal Fast)
  • How Brands Won Big on Taylor Swift’s Engagement Day

Categories

  • Blog
  • Speaking Engagements

Tags

Advertising AI April Fools brand journalism brand storytelling cause marketing celebrity Community Management Content Strategy contest crisis communications crisis management customer experience Facebook Fashion Holiday Influencer Instagram I wrote a book! leadership LinkedIn Live Event Luxury marketing out of home Pinterest Real-Time Marketing SEO Snapchat Social Media speaking engagements sports marketing storytelling tech innovation the marketer's storybook This Week In Marketing TikTok Travel Tumblr Twitter UGC video Vine Visual Storytelling YouTube