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Social Media: Coca-Cola’s New Corporate Website Aims to Refresh the World Through Storytelling

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This post originally appeared on Convince&Convert.com. According to Coca-Cola, the corporate website is dead. Inspired by the power of storytelling has to cultivate engagement, the company has re-launched their corporate website, “Coca-Cola Journey,” as a highly visual, sharable digital magazine. Featuring content themed around pop culture, social media, brand history, marketing campaigns, recipes, career advice,

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