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Inside Stuart Weitzman’s Cinemagraph Storytelling Campaign on Instagram and Facebook

Blog

Instead of being fashionably late, why not lead the pack? This sentiment rings true in luxury fashion brand Stuart Weitzman’s latest campaign, which pairs cinemagraphs and sequential storytelling with new advertising solutions on Facebook and Instagram. The end result offers an interesting look at how a major brand is using social media to target their

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Unexpected & Artistic – How Top Brands Are Using Cinemagraphs

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While cinemagraphs aren’t exactly new, more companies are embracing the power of these mesmerizing GIF/video hybrids to generate engagement on Facebook and Instagram. Partly due to their creative nature, but also in response to Facebook’s autoplay video and Instagram’s ability to play videos on a loop, the end result offers a powerful incentive to test

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Recent Posts

  • The Marketer’s Storybook: Home, Power, and the New Currency of Believability
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  • The Unexpected Career Lessons My Side Project Taught Me
  • The Marketer’s Storybook: AI Rivalries, Kid-Led Trust, and the End of Content Sameness

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