Author’s Note: A special shout out goes to Scott Monty, for sharing this campaign in his This Week in Digital blog post, which is worth signing up for. While we often hear about the dangers of texting and driving, Ford has taken to its Instagram account with an ongoing series of simple yet powerful images
Sprite’s recent Snapchat campaign in Brazil is making waves worldwide for successfully generating over two million views in days. Called “RFRSH Na Lata,” or “refresh on the can,” the campaign runs through November 27 and offers Snapchat users a chance to appear on the company’s soda cans in Brazil. For a chance to appear on
If you’re going to weigh something, weigh what matters. This is the inspiration for the latest iteration of Lean Cuisine’s #WeighThis campaign. In the campaign, Lean Cuisine is taking a powerful stance on why women should focus on their accomplishments and what they value most in life, as opposed to measuring our worth via weight
If you’ve been reading my posts lately, you’ll notice that I am covering JetBlue quite a bit. From a better wingman, to ads so good you want to steal them, JetBlue has been on a roll – and there seems to be no end in sight. While I typically like to mix my columns up
Ask any company, and chances are they’ll tell you how much they love their customers. But are they willing to take that love to the next level and play matchmaker? Targeting discerning bacon enthusiasts that will not settle, both in love and bacon, Oscar Mayer has introduced Sizzl, the first-ever dating app exclusively for bacon