A big thank you to LinkedIn Finance Connect in New York City for having me as a speaker! While my talks often feature a range of companies and industries, I was excited for the opportunity to delve deeper into best practices in content marketing for financial companies. Financial companies, like their counterparts in other industries,
Ever wondered what it would be like to climb Mt. Everest? Now you can, thanks to a stunning new interactive infographic from The Washington Post. The interactive infographic, appropriately named “Scaling Everest,” aims to showcase what hundreds of climbers will experience along their journey as a compilation of images, facts, and sounds from the voices
We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend. Similar to how people grow relationships with each other, visual storytelling offers companies meaningful opportunities
This post originally appeared on Convince&Convert.com. The popularity and variety of video platforms provides a prime opportunity to reach a large number of people and leave a lasting impression. But, what’s the secret sauce or winning formula for successful video content? There’s no shortage of content, opinions and tips on this subject. Google, “how to