• Home
  • About Me
  • Blog
  • Books
    • The Power of Visual Storytelling
    • The Laws of Brand Storytelling
  • Speaking
  • Contact

Project Runway Crowdsources Season 13 Casting With Runway Redemption Campaign

Blog

With a popular TV show like Project Runway, where aspiring fashion designers compete against one another in weekly challenges, there are always more than a few hopefuls who don’t make the cut. But, what if would-be cast members had one final chance to get on the show? Cue, Runway Redemption! To cast the final member

Read More

Ikea Russia Launches First-Ever Instagram Website

Blog

File this one under: Why didn’t we think of that? Ikea in Russia, with the help of its agency, Instinct, have created the first-ever Instagram website to promote its new PS 2014 Collection. Designed for mobile users, the website lives on Instagram through the @ikea_ps_2014 handle. Clever tagging and a multitude of handles associated with

Read More

A PSA From The TSA On Instagram: #TSACatch Shows Photos Of What Not To Pack

Blog

Think you can sneak that bejeweled lipstick taser past the TSA? Think again. The TSA is nearing its one year anniversary of using Instagram to educate travelers on what not to pack by featuring photos of real items confiscated from airports across the country. The account was created in June of 2013 and features a

Read More

Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos

Blog

With the stunning rise in popularity of user-generated content, Amsterdam Airport Schiphol has turned to Instagram images to power a new interactive game called Destination Unknown. The game challenges fans to correctly identify some of the more than 300 flight destinations from Amsterdam and is highly addictive. Once the user begins the game, they’re prompted

Read More

Seven Tips For Jumpstarting Your Visual Storytelling Strategy

Blog

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend. Similar to how people grow relationships with each other, visual storytelling offers companies meaningful opportunities

Read More
1 … 8 9 10 … 14

The Power of Visual Storytelling

Get My Latest Blog Posts!

Follow me on Twitter

My Tweets

Recent Posts

  • The Marketer’s Storybook: AI Regrets, Football Legends & Groin-Scented Ads
  • The Marketer’s Storybook: Mascot Mayhem, Brand Value & Marketing Time Machines
  • Would Your Brand Pass the Coffee Test?
  • The Marketer’s Storybook: Founders, Futurists & Full Meals – 10 Stories Shaping Marketing This Week
  • The Marketer’s Storybook: From Mascots to Media Monopolies – 10 Stories Shaping Marketing This Week

Categories

  • Blog
  • Speaking Engagements

Tags

Advertising AI April Fools brand journalism brand storytelling cause marketing celebrity Community Management content marketing Content Strategy contest crisis communications customer experience Facebook Fashion Holiday Influencer Instagram I wrote a book! LinkedIn Live Event London Luxury marketing out of home Pinterest Real-Time Marketing SEO Snapchat Social Media speaking engagements sports marketing storytelling tech innovation the marketer's storybook This Week In Marketing TikTok Travel Tumblr Twitter UGC video Vine Visual Storytelling YouTube