KFC Canada is serving up a holiday treat that goes beyond its iconic chicken buckets. This season, they’ve transformed bucket lids into playable vinyl records. Yes, you read that right – Kentucky Fried Carols is a nostalgic, finger-lickin’-good twist on holiday cheer. It’s a limited-edition collectible that marries food, music, and festive fun in a
Happy Holidays, Storytellers! 🎄
Thank you for the incredible response to my first newsletter – I’m thrilled to share that over 500 people have subscribed since its launch! Let’s dive into the stories making waves in marketing this week – and the takeaways you can apply to your brand storytelling.
Once upon a time, I ran a newsletter called The Week In Marketing, which had a loyal readership but I felt lacked a bit of direction. So as the famous saying goes – every great story deserves a rewrite. After months of planning, I’m thrilled to introduce The Marketer’s Storybook!
Here’s a look back at the talk that started it all. In 2012, I got an opportunity to speak at LeWeb in Paris about Dunkin’s social media program. At the time, I had been speaking at conferences all over the U.S., but this was my first big opportunity overseas. Little did I know that this
A sign of normalcy in a post COVID-19 world is that new billboard ads are returning to the London Underground, aka the Tube. During the pandemic, all billboard advertising was halted, resulting in the city of London taking over many of the Tube billboards to spread messages of hope and safety awareness. So, now that